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'''Tachibana Labs''', or '''Tachibana Laboratories''', is a fictional company within Serial Experiments Lain. They are mostly known for being the company that employed [[Masami Eiri]] as Project Director of [[Protocol Seven]] up until his death. They are the company responsible for the creation of [[Copland OS]], by far the most popular OS for [[NAVI]]s, and also manufacture hardware.
'''Tachibana Labs''', or '''Tachibana Laboratories''', is a fictional company within Serial Experiments Lain. They are mostly known for being the company that employed [[Masami Eiri]] as Project Director of [[Protocol Seven]] up until his death. They are the company responsible for the creation of [[Copland OS]], by far the most popular OS for [[NAVI]]s, and also manufacture hardware.
== Speculation on the name ==
''Tachibana'' is the name of a citrus fruit. Lawrence Eng presents the possibility that the creators of Lain chose this name in order to emulate [[Apple references|Apple]]. [http://www.cjas.org/~leng/apple-lain.htm#tachibana]
Another reason this name might have been chosen is that the tachibana tree was traditionally associated with [[memory|memories]]. From Keene's translation of ''[[Wikipedia: Tsurezuregusa|Essays in Idleness]]'':
<blockquote>
Orange blossoms are famous for evoking memories, but the fragrance of plum blossoms above all makes us return to the past and remember nostalgically long-ago events. Nor can we overlook the clean loveliness of the ''yamabuki'' or the uncertain beauty of wisteria, and so many other compelling sights.
</blockquote>
A footnote to this passage by the translator states, "The scent of orange (''tachibana'') blossoms was believed to bring back old memories."
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