Serial Experiments Lain 2020 eXhibition

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Overview

The Serial Experiments Lain 2020 eXhibition was an online event held by the Japanese company Anique from October 28, 2020 to October 30, 2023. The event was run in conjunction with NBC Universal's own "#lainTTL" event, which encouraged the posting of Lain-inspired fan works with relaxed copyright enforcement from a period of 2019 to 2028.

The main purpose of the event was to host an online Serial Experiments Lain exhibition, which would allow users to travel through a 3D space and view a variety of Lain official art, fan artwork, videos, and more.

In addition to hosting this 3D exhibit, Anique sold Lain-related merchandise that featured a variety of previously-published official Lain artwork. This merchandise included acrylic stands, phone cases, framed prints, a 3D model for use in VR games, and "digital collectibles".

Contributing

Anique supported two methods of contributing to the exhibition, described below.

"Participation 1: Your lain will be exhibited"

The event allowed internet users to post illustrations, photographs, novels, music, videos, etc. on Twitter with the hashtag "#lain2020". These pieces of artwork would be incorporated into the event, hand-picked to be displayed in the gallery as a tribute to the fans' love of Serial Experiments Lain.

The requirements were as follows:

  • Any works submitted via Twitter must use the hashtag "#lain2020"
  • You may submit illustrations, photographs, novels, music, videos, etc. - any format is accepted
  • Past works (works created before this event) are accepted
  • Anything that violates the rules of #lainTTL is not accepted
  • Only works produced by the individual submitting them are accepted
  • The Anique Twitter account (@anique_jp) should be mentioned to get updates on your artwork

"Participation 2: Share your voice (RUMORS)"

This exhibit allowed fans to submit their "love, feelings, commentary, etc." for Lain as a video or audio file, submitted on a form on Anique's website. The users' spoken voice was "processed and mixed with the voices of the creators of lain", and played as the voice of the "(RUMORS)" in the exhibition.

Exhibition Contents

Layer 01

1998: Landscape where lain was born in 1998

Layer 02

2020: Omnipresence of serial experiments lain nowadays

Layer 03

玲イN: 玲音, レイン, lain. And otherl the people.

Layer 04

Prophecy: Reality that catches up with the story

Layer 05

club cyberia: After 20 years, Cyberia is realized.

Layer 06

ROOM: how to build lain's room

Layer 07

illustrations: lain drawn by yoshitoshi ABe

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